Conceptual business Noodle Noodles required a box design for their macaroni noodles. Noodle Noodles is a youthful and modern food brand. They look to set themselves apart from older, more traditional pasta brands and market themselves for a young audience. Noodle Noodles aims to be a family brand, bringing excitement to little ones at the dinner table. The design must therefore stand out on store shelves against their competitors while also attracting both children and their parents.
Project
Brief
Work
- Graphic Design
- Logo Design
- Packaging
- Branding / Visual Identity
- Copywriting
Year
2021
Project Brief
Conceptual business Noodle Noodles required a box design for their macaroni noodles. Noodle Noodles is a youthful and modern food brand. They look to set themselves apart from older, more traditional pasta brands and market themselves for a young audience. Noodle Noodles aims to be a family brand, bringing excitement to little ones at the dinner table. The design must therefore stand out on store shelves against their competitors while also attracting both children and their parents.
Work
- Logo Design
- Graphic Design
- Packaging
- Branding / Visual Identity
- Copywriting
Year
2021
Project
Outcome
A minimalist yet colourful design positions Noodle Noodles as a contemporary brand and sets them apart visually from the market. The illustrated noodles give a lively feel to the packaging and is a versatile element that could easily translate to the packaging design of other types of pasta. The organic shapes on the box and window add to this energy for an overall youthful composition.
On another note… I’d love to hear from you!
Project Outcome
A minimalist yet colourful design positions Noodle Noodles as a contemporary brand and sets them apart visually from the market. The illustrated noodles give a lively feel to the packaging and is a versatile element that could easily translate to the packaging design of other types of pasta. The organic shapes on the box and window add to this energy for an overall youthful composition.
On another note… I’d love to hear from you!